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Data Privacy

Sep. 24, 2026

9th Circuit upholds Classmates.com publicity rights class

The federal appeals court allowed a class of roughly 100,000 Californians to pursue claims that Classmates.com improperly used names from digitized yearbooks to promote paid subscriptions, while leaving the merits of the novel liability theory for another day.

9th Circuit upholds Classmates.com publicity rights class
Judge Marsha S. Berzon

A federal appeals court on Thursday upheld certification of a class that could include roughly 100,000 Californians whose names appear in digitized school yearbooks on Classmates.com, allowing claims that the website improperly used their identities to promote paid subscriptions to move forward.

A unanimous 9th U.S. Circuit Court of Appeals panel rejected PeopleConnect Inc.'s challenge to U.S. District Judge Edward M. Chen's certification of damages and injunctive classes...

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